III. Industry Analysis

• The personal finance software market is anticipated to experience significant growth from $1.7 billion in 2023 to $2.2 billion by 2027, with a compound annual growth rate (CAGR) of over 6%.¹
• The global SaaS-based expense management market is anticipated to reach $6.6 billion by 2028, exhibiting a CAGR of 11.2%.²
• The increasing demand for secured and personalized digital services is expected to propel the growth of the personal finance software market going forward.
• The increasing focus of enterprises on digitizing their financial services and the growing number of internet users worldwide are contributing factors to the market's expansion.

• The global fintech market, which was valued at $133.84 billion in 2022, is expected to reach a value of $556.58 billion, exhibiting an impressive compound annual growth rate (CAGR) of 19.50%.³
• In terms of regional dominance, the United States holds a significant position in the North American fintech market, accounting for 37.50% of the market share as of 2021.⁴
• The increasing demand for safe, secure, and efficient finance tracking solutions among individuals and small businesses represents one of the major factors propelling market growth around the world.
• The integration of the Internet of Things (IoT) in personal finance software to collect and analyze data of clients for gaining valuable insights into their needs and ensuring faster decision-making is strengthening the growth of the market.

1.https://www.globenewswire.com/news-release/2023/04/27/2656683/0/en/The-Personal-Finance-Software-Market-Size-Is-Expected-To-Reach-A-Value-Of-2-2-Billion-By-2027-As-Per-The-Business-Research-Company-s-Personal-Finance-Software-Global-Market-Report-.html
2. https://www.globenewswire.com/news-release/2022/08/18/2500636/0/en/The-Global-SaaS-based-Expense-Management-Market-size-is-expected-to-reach-6-6-billion-by-2028-rising-at-a-market-growth-of-11-2-CAGR-during-the-forecast-period.html
3.https://www.vantagemarketresearch.com/industry-report/fintech-market-1543#:~:text=The%20Global%20Fintech%20Market%20is,19.50%25%20over%20the%20forecast%20period.
4.https://www.vantagemarketresearch.com/industry-report/fintech-market-1543#:~:text=The%20Global%20Fintech%20Market%20is,19.50%25%20over%20the%20forecast%20period.