IV. Customer Analysis
4.1 Target Market
[Company Name] is in a business that will provide faster, smoother, and easier shipping of products right to the customer. The Company aims to attract retail & FMCG clients, e-commerce clients, manufacturing industries, healthcare industries, as well as mail & packages.
4.2 TAM, SAM, and SOM
TAM $xx trillion
The global market for the last-mile delivery industry is to reach a market size after 5 years.
SAM $xx billion
[Target Location Market]’s last-mile delivery industry market size after 5 years.
SOM $xx billion
[Company Name] would be able to capture a respectable share of the serviceable available market by the end of year 5.
