IV. Customer Analysis
4.1 Target Market
[Company Name]’s target market is not restricted to just a group of people, and it will target every user who is interested in investing in the capital market. It will majorly cater to issuers, fund managers, investors, and regulators.
4.2 TAM, SAM, and SOM
TAM $xx trillion
The global market for capital markets blockchain to reach a market size after 5 years.
SAM $xx billion
[Target Location Market]’s capital markets blockchain market size after 5 years.
SOM $xx billion
[Company Name] would be able to capture a respectable share of the serviceable available market by the end of year 5.
