VI. Marketing Plan
6.1 Promotions Strategy
Marketing is vital to ensure business success. The Company will frame effective marketing strategies to deal with the competition and enhance client relationships. The following marketing strategies will be used:
Official Website
The Company will create a website with great visuals and valuable content that will set the company apart from its competitors and even help increase revenue. The website will be professional, responsive, and user-friendly for prospects, which will provide easy access to essential information about its offerings, contact details, projects, and other vital information.
SEO
SEO is a highly effective tool for driving more traffic to the business website and reaching its target customers. The Company will use this low-cost marketing strategy to improve its website's ranking in the organic search results on popular search engines, which will help bring more traffic to the company's official website.
Co-Marketing
Co-marketing, when executed effectively, is a cost-effective approach to generating leads, increasing the reach of the brand, and demonstrating thought leadership. By joining forces with other prominent companies, the company will create a highly desirable marketing strategy.
Creating immersive live environments
In the metaverse, user experiences extend beyond online or app interfaces. The Company will develop live event scenarios as a virtual marketing asset to promote its numerous user interface designs for the metaverse businesses using immersive experiences in virtual places. These settings or locations can be interactive forums or gatherings, games, hangouts, or even performances. This will offer a platform to encourage audiences to interact online and in real time with the business. Putting on its own metaverse design will help inspire confidence in other metaverse businesses.
Social Media Marketing
It's a powerful approach for businesses of all sizes to reach customers & prospects. The Company will also invest in advertisements on various social media platforms, such as Facebook, LinkedIn, Instagram, etc., besides maintaining its social media pages.
