VI. Marketing Plan
6.1 Promotions Strategy
Marketing is essential to a company's success. The Company will develop efficient marketing methods to combat the competition and strengthen client relationships. The following marketing techniques will be applied:
Digital Marketing
The Company can seek advantage of the growing opportunities from digital marketing for its product and service offering. This strategy can help the company provide information about its cost-effective, high-quality services to the targeted audience.
Official Website
The Company will create a professional and user-friendly website that can easily access crucial details about its services, contacts, projects, and other critical information for potential international business partners. The website will be updated and optimized from time to time to strengthen the company's online visibility.
Industry Events and Sponsorships
The Company will actively participate in industry events, conferences, and virtual exhibitions that are pertinent to its field. This participation will serve multiple purposes, including showcasing the company's offerings, establishing connections with potential clients and partners, and staying informed about the latest developments and trends in the metaverse industry.
SEO
The Company recognizes the importance of search engine optimization (SEO) as an effective marketing tool to drive website traffic and connect with potential business opportunities. By implementing cost-effective SEO strategies, the company aims to enhance awareness of the platform and its offerings.
Creating Special Offers
Implementing offers and incentives is a beneficial strategy for businesses to replenish the 5-10% of customers they lose annually. The Company plans to introduce exclusive promotions to attract new clients and foster repeat business from existing clients, ultimately resulting in long-term advantages.
