SaaS - Communication Platform Business Plan

II. Company Overview

2.1 Vision and Mission

Vision
To enable organizations and individuals to benefit from cutting-edge instant messaging and internet communication technologies without investing heavily in hardware and software infrastructure as well as day-to-day maintenance.

Mission
To provide organizations with communication software solutions for productive team collaborations as well as internal and external communication by embracing technological changes and adopting world-class trustworthy, collaborative methods that benefit all stakeholders.

2.2 Founder Information

[Founder’s name] has been CEO of [Company Name] since (Date). [Founder’s name] has more than (X) years of corporate communication and software experience, which includes heading SaaS businesses and internal as well as external communication departments. He is an MBA in Communication Management and has worked as a CTO in the SaaS industry for multiple MNCs.  

2.3 Problem and Solutions

1.Lack of Platform for Seamless Information Exchange –There are several factors to consider for successful business communication, from transparent communication to seamless exchanges of information without any disruptions. As communication is of utmost importance for any and every business, they struggle to find a perfectly flexible communication solution for their business. According to workplace communication statistics, the primary reason for workplace failures is the absence of productive collaboration and communication, which has been cited by 86% of both employees and executives.2

Solution–To provide flexible communication tools and improve proper collaboration and communication among employees and customers, the company will develop communication software to offer Communication Platforms as a Service (CPaaS). The Company’s software solution will help business owners and managers foster a more collaborative work environment that will strengthen employee engagement and bring more profit to the company.

2.Dire Need for Improved Visibility –In business, every now and then, real-time communication and visibility are required to make vital decisions. Every decision in an organization substantially impacts the people, resources, projects, and environment, raising the need for a platform that will offer detailed information and instant visibility of the data.

Solution –The Company will develop robust communication software which will upgrade the businesses and provide real-time communication with the team members and with the customers as well. The communication platform will enable the employees to effortlessly share any data or information with each and every executive.

2.4 Product and Services

The Company will provide SMEs and businesses with a subscription-based communication platform. This platform would bring in enterprise-grade communication functionalities and help in transferring information from one system to another between multiple stakeholders a. In addition to sharing data between devices and networks in various formats, it will provide remote access to systems. The platform will serve as a single point of communication for all stakeholders, including board members, senior executives, employees, and customers. The Company’s CPaaS will provide businesses with a flexible, cost-effective, and scalable solution to embed real-time communication features into their applications, improving the user experience and reducing time-to-market. The platform will also enable remote communication and collaboration, ensuring that teams can work together seamlessly regardless of their location.

2.https://pumble.com/learn/communication/communication-statistics/
Strategic Business Plans